Hey, America! What's Your I.D.?

International Delight coffee creamer is more than just flavor. It’s a full-on flavor adventure. So we sent Donna (I.D.’s #1 fan and spokesperson) on her own adventure, to find America’s tip-top flavors and most delightful fans. Using Donna, we engaged fans through social and digital content, driving to a microsite where fans could pin and filter their favorite flavor to connect with other flavor lovers.